Brand intelligence infrastructure

Every team, every AI tool. One brand system.

Brand management infrastructure for teams and AI pipelines.

Free Pro access throughout Beta — ends 31 May
Brand system
Assets
API
Brand voice validatedScore: 100 / 100
The problem

Brand drift is a systems problem, not a design problem.

Your brand guidelines exist. They were thorough when they were written. But they live in a folder nobody maintains, a doc last edited six months ago, a PDF your new agency has never opened. Meanwhile, every new hire, every agency, every AI tool that touches your brand is working from guesswork. The inconsistency is quiet. It accumulates.

Wrong logo in a sales deck
New hire used last quarter's variant. Nobody noticed until the client did.
Agency using last year's colours
They're working from the brief you sent at onboarding. Your palette changed in January.
AI tool with no brand context
Your copy assistant has never seen your tone of voice. It's guessing.
Brand doc nobody maintains
The guidelines are thorough. They're also 8 months out of date and in a folder with 12 versions.
The solution

One source of truth. Governed. Connected.

Dorsle is brand management built for the gap between a Notion doc and an enterprise DAM.

Brand system

Your identity, structured.

Colour, typography, logos, and voice. All structured, all governed, all in one place. Not a style guide that lives in a slide deck — a system that stays current.

Colour systemTypographyLogo suiteVoice guidelines
Colour systemLive
primary
interactive
background
AI-native

Your brand, machine-readable.

Your brand context is machine-readable. AI tools work from your actual guidelines, not guesswork. Every model you use reads the same source of truth.

MCP serverREST APICopy validationDesign tokens
MCP contextConnected
// Dorsle brand context
brand: {
  voice: "Precise. Direct.",
  primary: "#FF4837",
  fonts: ["Syne", "Inter"]
}
Claude
Cursor
Custom
Governs without policing

Approved assets. Always current.

The whole organisation, every agency, every tool can access what they need. Share a link. No accounts required. No gatekeeping.

Brand portalShared linksAlways currentNo login required
Brand portalPublic
How it works

Set up once. Always current.

01

Build your brand system

Add your colours, fonts, logos, and voice guidelines. Structured, governed, in one place.

02

Connect your tools

Give every AI tool, agency, and team member access to the same source of truth via MCP or shared link.

03

Stay on-brand

Your brand system updates in one place, and everything connected follows. No more version drift.

Built for the gap

Built to support creators who are embracing AI.

Dorsle's own brand is managed in Dorsle. Every colour, typeface, logo, and voice rule — governed via our own platform. Every piece of copy we publish is validated against our brand voice before it goes live.

No enterprise pricing requirement.
No six-month implementation.
No consultant required.
Early access

Early access is open.

Brand managers at growth-stage B2B companies get priority. Sign up before 31 May for full Pro access free throughout Beta.